How do you build a lifestyle ecommerce brand to $100 million in just 2.5 years?
It’s the opposite of what you would think.
All of Silicon Valley scoffed at Moiz Ali for not accepting funding.
He was looked down on for trying to run it lean. He didn’t have a large team and geared away from traditional marketing. Moiz wanted to prove online advertising could work for a lifestyle ecommerce brand.
His recipe consisted of:
✔️A concise, bold mission statement to set himself apart from his competitors.
✔️Customer feedback loops to help improve the product. Within 1.5 years, Native had tested 24 different versions.
✔️Diversified his customer acquisition and made sure Native was everywhere the customer was. He grabbed customers from Facebook, Youtube, and Instagram influencers – making sure every acquisition channel was measurable to track their long term success.
✔️Created a loyal brand army who generates 50% of Native’s monthly revenue.
What happened next?
Moiz Ali sold Native Deodorant to Procter & Gamble for $100M in cash.
He’s created a cutting-edge brand at the forefront of the ecommerce industry. And now, we’re going to dive deep into the crucial elements that he applied, so that you too can set yourself up for success early.
Alongside Moiz, we’re bringing in some of the best in the biz for Affiliate World Europe 2020. From leading ecom experts to top Affiliate Marketers, AWE20 is bringing the heat. 🔥
Get your Early Bird tickets for Affiliate World Europe Barcelona 2020 while they’re super cheap. (Save €600+) 👉Secure Your AWE20 Pass
