Biography
Aaron is the founder and CEO of Paul Street, a partner and affiliate marketing firm, that helps mid-market brands turn their affiliate channels into their most significant source of customer acquisition.
Aaron was previously at Jumbleberry, where he helped build their DTC division, Carousel, which generated over $180 million in affiliate revenue for major brands like Goli Nutrition, Onnit (Joe Rogan), Thirty Madison, Glamnetic, Hello Fresh, Noom, and many more.
Aaron has also run performance brand campaigns for major companies like Lululemon, NBA, Meta, Disney, Nike, 7-Eleven, and ESPN.
Additionally, he actively invests in DTC and tech companies and acts as an advisor for Squaredance, Funday, Superfiliate, Baron Davis Enterprises (NBA), and Hartbeat (Kevin Hart).