Biography
A 16+ year performance marketing veteran, Cari has built and scaled 8-figure affiliate and data programs for top insurance, financial, legal, home services, and e-commerce companies. Formerly a hands-on media buyer for Google search arbitrage campaigns, she is an expert in sourcing and optimizing ad budgets for affiliates using email, SMS, and omni-channel traffic. She owns her own email agency, TrustEngage, and handles Business Development for PolicyJar, a social and display affiliate with over $85M in annual ad spend on Google and Meta. Cari is an Affy Award winner, a founding member of LinkUnite, and the Director of Events for Queens of Digital Marketing, a non-profit dedicated to providing career development for human trafficking survivors.