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AWG22 Speaker, Phoenix Ha

Phoenix Ha

Director of Paid Social, National Positions

Biography

Phoenix Ha is the Director of Paid Social at National Positions, headquartered in Westlake Village, CA.

With a robust background in creative brand development and digital advertising, she has adopted a 360-degree mindset to all marketing strategies. Cutting her teeth with industry-heavy hitters like Supra Footwear, K-Swiss Global, NIKE Footwear, TOPSHOP, American Apparel, ALDO Footwear, in addition to multiple collaborations with Disney, she has hit the ground running and has never stopped.

As Director of Paid Social, her approach combines the worlds of data and creativity, keeping social campaigns agile, profitable, and high-performing even in the wake of iOS14.5. Her disruptive approach has resulted in 10x ROAS, new brand launches, and omnichannel methodology optimization.

Holding a BS in Business Marketing and pursuing her EMBA (Graduating in May 2022), Phoenix is poised and excited for what the future holds for the world of digital advertising.