Biography
In his position as vertical lead at Snapchat, Rick leads a sales team charged with overseeing growth for brands in the beauty, wellness, EDU and non-profit verticals. Rick and his team partner with leading brands, guiding their full funnel strategies as they seek to engage the Snapchat community to grow their businesses. Rick has spent his professional career connecting brands to consumers. Through his prior work at the world’s most recognized media and tech companies (MTV, ESPN, Facebook), he’s had the privilege of leveraging the most effective growth tools available to help brands from Activision to Hims develop and execute their marketing strategies. Rick holds his MBA from the University of Michigan Ross School of Business and his BBA from Western Michigan University where he also served as captain of the WMU football team.