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AWA24 Speaker, Yancy Naughton

Yancy Naughton

Founder and Mascot, HasTraffic

Biography

Founder and Brand Ambassador of HasTraffic. Yancy started his entrepreneurial advertising career while still attending Arizona State University in the early nineties by launching and publishing golf and real estate magazines. He joined new media fifteen years ago with the launches of Elephant Traffic and Zero Park before the founding of HasTraffic in 2012. HasTraffic is a multi-channel traffic platform which offers advertisers and publishers a place to trade in a fair and transparent auction, whereby publishers can set minimum bids (reserve prices) and advertisers can see more traffic opportunities by simply paying transparent market prices for traffic.